Welcome to the May 16, 2007 edition of amsall’s translation marketing carnival.
getting clients
If you want to get clients, you’ll have to talk to them says C.J. Hayden, MCC
An absolute must-read for introverted translators
Extracts from her article:
“If you want people to become your clients, they need to get to know you, learn to like you, and believe they can trust you. And for that, they really do need to meet you.”
then
“What you’ll discover if you begin to meet clients in person, talk to them on the phone, and ask directly for their business, is that it gets easier the more you do it. It will build your confidence in yourself — and the confidence your prospective clients have in you — at the same time.”
and finally
“If you’re in the business of serving people, your best marketing tool is your own voice. So put it to work and start talking to them.”
keeping in touch with clients
You’ve met a prospective client or this is a person who is already your client. Now, you want to keep in touch without coming off as a nuisance. A post by marketer Ilise Benun tells you how to go about it.
Check it out at:
Are you being persistent or a pest? Part II
planning and strategies
A whole series of articles & resources in about.com: Plan Your Marketing Strategy
“Having a marketing strategy can be the life or death of a business. If you aren’t sure how to begin developing your marketing plan and strategy these resources will help you.”
14 Plan Tutorials and Samples and 6 Strategy Tutorials
Blogging is also one strategy you can – or rather must – include in the marketing of your translation services
Robinson Go presents A Comprehensive Blogging Guide posted at Robinson Go dot Com, saying, “This is a future comprehensive blogging guide to help all aspiring bloggers from the newbie to the above average blogger. I believe this is a good tip for your readers who may exhibit enthusiasm for blogging online. Internet marketing strategies will also be shared over the year. Thanks.”
That concludes this edition. Submit your blog article to the June 2007 edition of amsall’s translation marketing carnival using our
Past posts and future hosts can be found on our
blog carnival index page.
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