Category Archives: translation marketing

Translator Experience Day – Glenn Cain

June 15, 2008 – 4:54 pm

As they say in Swahili “Ahadi ni deni”: “A promise is a debt” or if you prefer French “Chose promise, chose due”. Here is the interview I promised. Glenn Cain is a truly experienced translator. Before founding The Yndigo Translation Agency, he held various positions in the profession, including Head of the Legal Translation Services [...]

By translatorpower | Also posted in Amsall, Glenn Cain, Insider Guide to the Strategic Marketing of Translation, marketing, Marketing blog, marketing your translation services, service marketing, Social Media, strategic marketing of translation services, Translator Power, Translator's website, Translators' Websites, Yndigo | Tagged , , , , , , , | Comments (2)

Marketing Your Translation Services with Ads – General Observations

March 23, 2008 – 9:00 pm

As in all marketing and communication activities, the cornerstone here is: “Know Your Target Market”, which of course includes knowing WHO they are, WHERE they meet (both online and offline), WHAT media they use (newspapers, magazine, radio, TV, online social media…), ideally everything about them. Times Square, originally uploaded by jwowens. Then there are 4 [...]

By translatorpower | Also posted in ads, advertising, Amsall, Insider Guide to the Strategic Marketing of Translation, market your translation/interpreting services, marketing your translation service, marketing your translation services, translation services marketing, Translator Power, translator/interpreter | Tagged , , , | Comments (0)

How to Write a Press Release to Market Your Translation Services – PART II

January 29, 2008 – 1:58 pm

Write a Press Release to Market Your Translation Services – PART II IMG_0068 珠海情侶中路的大樓燈飾.JPG, originally uploaded by Ray Yu. C. How this News Release Conforms to the Above Requirements LENGTH: 370 words HEADLINE: “When in China Do as the Chinese Do” SUBHEAD: elaborates on the “Cultural Flexibility” angle and names the target market LEAD PARAGRAPH [...]

By translatorpower | Also posted in Amsall, China, Chinese to English, Chinese translation, marketing translation services, marketing your translation services, news release, PR, press release, press releases, SMB, SMBs, strategic marketing of translation services, Translator Power, Val Chen, Valerie Chen | Comments (2)

Amsall’s Translation Marketing Carnival!

April 30, 2007 – 4:05 am

We’ve just got into the Blog Carnival website. You are all invited to submit your posts to the Carnival. The more, the merrier! Submit your blog article to this edition of “amsall’s translation marketing carnival”! Use our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.

By translatorpower | Also posted in Amsall, Blog carnival | Comments (0)

Translators and Interpreters, Marketing is More Essential than Ever!

November 21, 2006 – 8:15 pm

Here you can expect to find ANYTHING concerning translators, translation, interpreters and interpreting, in particular how best to market your services, as well as language in general Frequent entries on the art and science of translation, new ideas, thoughts and trends on work conditions, payment practices, terminology, syntax, demand and supply, a bit less “serious” [...]

By translatorpower | Also posted in ads, Amsall, article-writing, Blogroll, Bob Bly, core competencies, CV, demand and supply, direct response marketing, email marketing, forums, image marketing, interpreters, interpreting, language, market your translation/interpreting services, marketing, marketing methods, networking, offline marketing, one-to-one, one-to-one conversation, payment practices, postcards, professional service providers, professional translator, publicity, referral system, service business, service marketing, syntax, terminology, translation, translation agency, translation portal, Translation service marketing, translator/interpreter, translators | Comments (2)
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