Category Archives: small business

“Obama’s Election Means … More Translation Work!”

Image via Wikipedia Believe it or not Barack Obama‘s election as President of the USA means more work for translators/interpreters! This is not based on any Harvard study, or AMA research, or high-falutin’ statistics. It’s simple, commonsense, down-to-earth KLT marketing. … Continue reading

Posted in Amsall, China, Insider Guide to the Strategic Marketing of Translation, market your translation/interpreting services, small business, strategic marketing of translation services, Translator Power, translator/interpreter, translators | Tagged , , , , , | 1 Comment

How to Write a Press Release to Market Your Translation Services – Part I

How to Write a Press Release to Market Your Translation Service – Part I NYC, originally uploaded by cat•girl. This is a 3-part-tutorial. Parts II and III will be published in 2 and 4 days respectively. A. How to write … Continue reading

Posted in Amsall, China, Chinese, English-Chinese translation, freelance, freelance translators, Insider Guide to the Strategic Marketing of Translation, market your translation/interpreting services, marketing your translation services, news release, PR, press release, small business, SMB, SMBs, strategic marketing of translation services, Subscribe, translation, Translation service marketing, translation services marketing, translator, Translator Power, Val Chen, Valerie Chen | Tagged , , , , , , , | 1 Comment

“Translator Power” is on LifeHack’s “20 Great Resources on Entrepreneurship” List!

Do you know your favorite blog (Translator Power, of course 🙂 has made LifeHack‘s “20 Great Resources on Entrepreneurship” list. Writes “LifeHack”: “This list is a compilation of the best web resources for aspiring entrepreneurs and small business owners.” In … Continue reading

Posted in Amsall, entrepreneur, entrepreneurship, insider guide, Insider Guide to the Strategic Marketing of Translation, LifeHack, Listible, small business, Translator Power | Tagged , , , , | Leave a comment

Translator Experience Day – Sheila-and-Val’s All-out Assault on the Steel Industry. Part II

(Last Sunday’s Translator Experience Day (TED): Sheila Anderson (German/English/German translator/interpreter) and her friend Valerie Chen (Chinese/English/Chinese translator/interpreter) have decided to launched an all-out assault on the Iron and Steel industry. They’ve started to learn as much as they can about … Continue reading

Posted in Amsall, interpreter, LinkedIn, market, market research, marketing, marketing translation services, PR, relationship, Sheila Anderson, small business, SMB, SMBs, SMEs, social networking, strategic, translator, Translator Experience Day, Translator Power, Val Chen, Valerie Chen | 2 Comments

Amsall’s Piece of Advice: Learn Marketing from the Best!

Learn! If you are really serious about marketing your translation/interpreting service, learn from the very best. Rush to Duct Tape Marketing, as a matter of urgency! More advice is on the way, but digest this one first. Extremely important because … Continue reading

Posted in Amsall, marketing lessons, small business | Leave a comment